Product Advantages

Last updated: 2019-11-12 16:58:43

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Product Advantages

Excellent and reliable performance metrics

TPNS provides processing power for 300,000 push messages per second, outperforming its competitors in the industry. It also supports billions of push messages per day for applications like Arena of Valor. The stability of the system and SDK has been tested on a large number of apps. TPNS is also selected as the only official third-party push service provider for Android system (Google).

Strong keep-alive capability ensures high delivery rate

With the industry’s highest daily live device coverage of 320 million and Tencent app’s mutual dual keep-alive mechanism, TPNS ensures stable persistent connections, offers a high keep-alive rate, and a delivery rate of 99.9% for online devices. It supports different vendor channels, and can select the optimal channel based on the device brand, to implement system-level push on vendor mobile phones and effectively improve the push delivery rate.

Massive number of tags and precise push notifications

Developers can call TPNS SDK and backend APIs to bind one or multiple tags to the device. After binding, developers can target tags for push notifications to facilitate more precise operations.

Tencent digital application ecosystem

Taking TPNS as the core, applying Tencent’s digital capabilities to elastically and rapidly establish a closed-loop digital ecosystem for enterprises from the base layer to the top layer. Using Tencent’s big data capabilities such as smart push, data analysis, and digital marketing, and combining them with TPNS to help customers break through push service bottlenecks and drive engagement.

Real-time push effect analysis

TPNS provides real-time analysis of push effects. Data for message delivery and click-through is collected in real time and displayed visually in the console, to facilitate real-time monitoring of push results.