Tencent Push Notification Service (TPNS) is an efficient and reliable mobile notification service helping you reach and engage with your international users, especially those living in China.
Tencent Push Notification Service (TPNS) provides quick and reliable app push notifications. Its high delivery rate is backed by industry-leading technologies, stable push notification channels, unique dual services and channel sharing within Tencent. It can push 18 million messages every minute within just a few seconds and supports push notifications in applications such as Arena of Valor. Additionally, it can tag users precisely to enable accurate operations.
TPNS's dual service keep-alive is unique. It stabilizes message delivery, reduces power and traffic consumption, improves delivery and click-through conversion rate.
TPNS has delivery channels for Chinese device manufactures such as Huawei, Xiaomi and Meizu, as well as international FCM vendors. It smartly selects optimal channels based on device brand, effectively improving delivery rate.
TPNS supports a diverse variety of push notifications. Use cases include company promotions, user activation and push notifications. Push notifications can be sent via console or API and can appear in status bar or applications. Redirection to apps, HTML5 pages and deep links are supported to satisfy different user experience designs.
TPNS provides push notification real-time analysis. Message delivery and click-through data are collected in real time and displayed visually in the console, helping you see monitor push notification results in real-time.
TPNS provides system-defined and custom tags to achieve precise push notifications and optimal outcomes.
TPNS supports various push notification types to meet different industry and business demands. TPNS offers push notification bar messages and in-app push notifications. Redirection to apps, HTML5 pages and deep links when tapped are supported as well. Additionally, we offer scheduled and repeated push notifications to meet your demands in different use cases.
TPNS has delivery channels for device manufacturers such as Huawei, Xiaomi and Meizu, and overseas channel for Google is coming soon. Delivery rate is increased because TPNS smartly select an optimal channel based on the smartphone brand. You can send up to 300,000 messages per second via such exclusive channel and deliver a message in just a few milliseconds.
TPNS’s unique dual services architecture for session keep-alive uses master-slave dual service for multiple apps instead of only using one service for one app. It enables stable message delivery, reduces power and traffic consumption, increases delivery as well as click-through conversion rate. This feature is free for users of top apps such as the Arena of Valor, significantly improving message delivery.
TPNS provides push notification real-time analysis. Message delivery and click-through data are collected in real time and displayed visually in the console, helping you see push notifications results.
Notification Bar Messages
Push notification bar messages are best suited for promotions and operations. Customized and targeted push notifications can be sent to mobile devices in real time for better promotion results and user experience. It attracts users back to your apps so that you can retain your users and keep them active.
In-app notifications is best suited for personalized recommendations and accurate ad operations. It presents media content or recommendations in specified app interfaces. It also collects click-through data for push notification comparisons to facilitate business operations and user growth.
Precise User Grouping
Refined user tags can target specific user base, improving operational efficiency and user activity.