Website Name Requirements

Last updated: 2020-02-20 17:45:04
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    Basic Requirements for Website Names

    1. Non-governmental website names cannot contain words such as "China", "Chinese", "national", "people" and specific location names.
    2. Website name cannot be all numbers or all English letters. It cannot include special symbols or sensitive words such as anti-corruption or gambling. Personal website names cannot be a domain name or a person's name, nor can it contain words such as "company" or "organization".
    3. Website name should reflect website content.
    4. Website name must be at least three letters.

    Personal Website Name

    Individual websites are generally created to share experiences (technical, academic etc.), photos and personal lifestyles. The names for these websites should match their content closely.

    Examples above are for reference purposes only. Do not copy them directly. Names that are excessively used may be blacklisted by communications administration bureaus.

    • Tech experience websites: webpage creation, small tools applications, rotated journal for ABC, sharing my frontend experience, open-source automated testing, text geek, personal web development testing, PHP development, etc.
    • Photo sharing websites: my photo wall, sculpture times, ABC's studio, my little photography space, my gallery, etc.
    • Personal lifestyles websites: tastes of life, foodie's stories, gourmet sharing, ABC's exclusive space, home sweet home, lemongrass fragrance, our grad school life, nostalgia, time flies, film lover, my home larder, story of my life, etc.

    Organization Website Name

    We recommend using your organization's full or abbreviated name as your website name is recommended. Having the same name for multiple websites is allowed.

    Website name suggestion

    The overall requirements of all the bureaus must be consistent with the nature of entity. However, the audit standards of each province are not exactly the same. The following suggestions are for your reference:

    1. The organizer is not a national unit, and its website cannot be named with keywords such as "China" and "country". If it contains the examination and approval documents of the relevant functional departments, it is necessary to provide the examination and approval documents of the relevant functional departments.
    2. Personal ICP filing, the name of the website can not be related to "a company", "a club", "a group", "a community" and other obviously impersonal website names.
    3. The name of the website shall correspond to the acquisition of pre-approval or special examination and approval. Websites without pre-approval or special examination and approval such as news, publication, drug administration, culture, radio and television, etc., cannot be named after keywords in related fields.
    4. If the website name or service content involves finance, you need to avoid keywords on the website name as much as possible. If it is indeed involved, it is recommended to go to the provincial financial office for special examination and approval. When submitting, upload the electronic version of the approval document at the same time, otherwise there is a risk of being returned.
    5. The website name of personal ICP filing is not allowed to involve operational content, such as "buy", "buy", "trade", "coupon", "e-commerce" and so on.
    6. Taobao customers and other rebate sites (go shopping through this site, after the end of shopping to get a rebate), the general administration does not require a commercial ICP filing application, but if the site name involves e-commerce sensitive keywords will increase the risk of return.
    7. It is generally difficult to use products that are completely unrelated to the business scope of the enterprise. Relevant notes can be added to the remarks to increase the likelihood of adoption.
    8. The name of a personal website cannot contain place names; when the unit ICP filing, the place name contained in entity's name is greater than or equal to the region contained in the website name.
    9. Personal website ICP filing, if the website name contains a person's name, it cannot be a person's name other than a person's name. For example, John Smith applies for ICP filing, and the website is called Jane Smith's personal website; generally, pseudonyms and screen names obviously do not correspond to the person's name on the document, so there is a risk of return, so it is recommended to avoid as much as possible when naming.
    10. The names of websites such as "personal space" and "personal blog" need to be avoided as much as possible, because such names are too broad and not specific. It is recommended that you use the main content of the site as the site name.
    11. The name of an enterprise website is not required to be only "company name" or "company acronym". For this kind of website name, the pass rate is relatively high, so it is recommended to use it.

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